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Developing Social Currency for Retail Marketing

Online Short Course Retail

Unlock the power of influence in today's digital landscape with our comprehensive course. Learn how to turn customers, brand, followers, and likes into valuable currency. Discover strategies for building a dedicated following, connecting with the mass public, and harnessing the benefits of social currency. Evaluate campaign tactics, create effective timelines and master community engagement. Join us on this transformative journey to maximize your influence and thrive in the modern age.

Overview

In today's digital age, establishing influential currency is essential for individuals and businesses. This course teaches you how to create monetary value from your customers, brand, followers, and likes. By understanding the power of influence and its connection to people's lives, you'll learn strategies to generate a dedicated following and draw viewership. We'll explore evaluating campaign strategies, bridging the gap to the mass public, and understanding the benefits of social currency. Additionally, you'll assess the trendiness of your campaigns, develop a well-structured timeline, and discover strategies to retain and engage your community. Join us on this transformative journey to unlock the potential of influence in the modern world.

The Details

  • FOR SKILLSFUTURE CLAIMS

    Registered Title: (Developing Social Currency for Retail Marketing )

    TPGateway Code:TGS-2023035995

  • total hours

    16:00

Curriculum

Course Duration

SSG Approved Training & Assessments Hours:16:00 Trainer Facilitated Hours (On Campus/Virtual):15:00 Self-Directed E-learning Hours:00:00 Assessment Hours:01:00
Objectives
  • Coordinate public relations campaign activities.
  • Arrange campaign schedule.
  • Collate and present campaign effectiveness results.
Key Learning Areas
  • Public relations strategies.
  • Objectives of campaigns.
  • Details of public relations campaigns.
  • Campaign schedule.
  • Methods to analyze data.
  • Social listening and/or monitoring tools.
Certificate Issuance
Upon successful completion of the course, the student will be awarded the Statement of Attainment (SOA) for Public Relations Campaign Management-2 by SkillsFuture Singapore. WSQ Certification is nationally endorsed and recognized by industry partners.
Trainers
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Requirements
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Admissions

To enrol, you must fulfil the following requirements

1

Aged 16 years and above

 and 2

Possess at least 3 GCE “N” level credits including English and Mathematics or ES WSQ Workplace Literacy and Numeracy (WPLN) level 4 and above.

 and 3

ALL Students are required to have basic computing skills - i.e. able to turn on the laptop, use the mouse, drag and drop files, use online search engines for research; and be a competent user of Microsoft office.

Graduation

To graduate, you must fulfil the following requirements

1

75% attendance rate of total training hours per module

 and 2

Be found competent during written, practical and oral assessments

International Students

To enrol, you must fulfil the following requirements

1

Aged 16 years and above

 and 2

High School Diploma equivalent to 3 GCE “N” level credits including English and Mathematics OR Qualifications from professional institutes may be considered on a case-by-case basis

 and 3

Pass TaF.tc Entrance Test

 and 4

English Requirement: Possess a minimum credit in English at GCE ‘N’ Level or its equivalent OR IELTS score 4.5 or TOEFL score 32

 and 5

ALL Students are required to have basic computing skills - i.e. able to turn on the laptop, use the mouse, drag and drop files, use online search engines for research; and be a competent user of Microsoft office.

Graduation

To enrol, you must fulfil the following requirements

1

75% attendance rate of total training hours per module. Student Pass Holders – a minimum of 90% attendance per month will be required

 and 2

Be found competent during written, practical and oral assessments
Fees & Funding
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Fees

Course Fees

S$ 101.60

Application Fee

S$ 32.70 (after 70.00% SSG funding, 20% SFMCES, inc.9% GST)

You can use

SkillsFuture Credits (SFC)

Learn more about SFC

Post Secondary Education Account (PSEA)

Learn more about PSEA

Fees

Course Fees

S$ 261.60

Application Fee

S$ 32.70 (after 70.00% SSG funding, inc.9% GST)

You can use

SkillsFuture Credits (SFC)

Learn more about SFC

Post Secondary Education Account (PSEA)

Learn more about PSEA

Fees

Course Fees

S$ 261.60

Application Fee

S$ 32.70 (after 70.00% SSG funding, inc.9% GST)

Fees

Course Fees

S$ 101.60

Application Fee

S$ 32.70 (after 70.00% SSG funding, 20% ETSS, inc.9% GST)

You can use

Absentee Payroll

Learn more about absentee payroll

Fees

Course Fees

S$ 261.60

Application Fee

S$ 32.70 (after 70.00% SSG funding, inc.9% GST)

You can use

Absentee Payroll

Learn more about absentee payroll

Fees

Course Fees

S$ 872.00

Application Fee

S$ 32.70 (inc.9% GST)

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Items Required For Class

Do take note of the following things you are required to have for both class and their assessments. Please check if all of these stated below are in working condition before registering for class. 

  1. Laptop 
  2. Webcam 
  3. Working mic on a laptop or actual mic 
  4. Smart Phone capable of accessing their respective app stores
  5. Access to data or wifi connections

Testimonials
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FAQs

We highly discourage you from missing any classes since the entire program is designed to be hands-on intensive. There is also a minimum attendance requirement of 75% of training hours for Singaporean and PRs, and 90% of training hours for international students. If you do not meet the 75% attendance requirement, you will not be eligible to enjoy subsidies nor to sit for the assessment. Make sure you block off your time during your training with us or find an intake option that will ensure you do not miss any classes. You will only wish that you had more time in the class!

Yes! You can use any SkillsFuture Credits you have to pay for course fees.

We do not offer any make-up or replacement classes.

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