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E-commerce strategies to grow sales online sales

Online Short Course Retail

This course trains trainees to establish digital marketing strategies for various platforms. Trainees will be exposed to identifying a multi-tiered marketing strategy that is easy to optimise and provide relevant outcomes based on the objectives of the advertisement.

Overview

This course trains trainees to establish digital marketing strategies for various platforms. Trainees will be exposed to identifying a multi-tiered marketing strategy that is easy to optimise and provide relevant outcomes based on the objectives of the advertisement. Whether or not a company is only using one social media channel as their strategy, there are multiple ways to achieve results using remarketing and continuous engagement through other platforms to complement your business marketing and sales strategies. In this course, we will not only teach online strategies for online sales but also how to engage and discover a more organic approach to tackling offline sales.

The Details

  • FOR SKILLSFUTURE CLAIMS

    Registered Title: (E-commerce strategies to grow sales online sales )

    TPGateway Code:TGS-2022016499

  • total hours

    24:00

  • Mode of Learning

    Online

Curriculum

Course Duration

SSG Approved Training & Assessments Hours:24:00 Trainer Facilitated Hours (On Campus/Virtual):23:00 Self-Directed E-learning Hours:00:00 Assessment Hours:01:00
Objectives
  • Develop online mechanics and activities for e-commerce campaigns.
  • Select potential mobile, online, and social media platforms to reach out to target customers.
  • Manage the execution of the campaign to achieve the desired results.
  • Evaluate customer satisfaction and sales to determine the effectiveness of campaigns.
  • Refine the campaign to enhance its effectiveness.
  • Manage pre-campaign testing.
  • Manage mobile, online, and social media platforms.
  • Manage campaign budgets.
  • Collaborate with business partners to create sales opportunities and enhance online awareness, websites’ and campaigns’ visibility.
Key Learning Areas
  • E-commerce strategies.
  • E-commerce campaign management tactics.
  • Types of customers.
  • Customer satisfaction.
  • Campaign messages and schedules.
  • Campaign evaluation tools and methods.
Certificate Issuance
Upon successful completion of the course, the student will be awarded the Statement of Attainment (SOA) for E-Commerce Campaign Management-4 by SkillsFuture Singapore. WSQ Certification is nationally endorsed and recognized by industry partners.
Trainers
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Requirements
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Admissions

To enrol, you must fulfil the following requirements

1

Aged 16 years and above

 and 2

Possess at least 3 GCE ‘O’ Level credits with a minimum of C6 including English and Mathematics OR ES WSQ Workplace Literacy and Numeracy (WPLN) level 5 and above OR WSQ Advanced Certificate in Fashion Technology OR TaF.tc's Advanced Certificate

 and 3

ALL Students are required to have basic digital literacy, knowledge of computers and Microsoft Office

Graduation

To graduate, you must fulfil the following requirements

1

75% attendance rate of total training hours per module

 and 2

Be found competent for written, practical and oral assessments

International Students

To enrol, you must fulfil the following requirements

1

Aged 16 years and above

 and 2

High School Diploma equivalent to GCE ‘O’ Level with 3 credits including English and Mathematics OR Qualifications from professional institutes may be considered on a case-by-case basic OR Pass TaF.tc Entrance Test

 and 3

English Language Requirement – Possess a minimum credit in English at GCE ‘O’ Level or its equivalent OR IELTS score 5.5 or TOEFL score 46

 and 4

ALL Students are required to have basic digital literacy, knowledge of computers and Microsoft Office

Graduation

To enrol, you must fulfil the following requirements

1

75% attendance rate of total training hours per module. Student Pass Holders – a minimum of 90% attendance per month will be required

 and 2

Be found competent for written, practical and oral assessments
Fees & Funding
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Fees

Course Fees

S$ 222.25

Application Fee

S$ 32.70 (after 70.00% SSG funding, 20% SFMCES, inc.9% GST)

You can use

SkillsFuture Credits (SFC)

Learn more about SFC

Post Secondary Education Account (PSEA)

Learn more about PSEA

Fees

Course Fees

S$ 572.25

Application Fee

S$ 32.70 (after 70.00% SSG funding, inc.9% GST)

You can use

SkillsFuture Credits (SFC)

Learn more about SFC

Post Secondary Education Account (PSEA)

Learn more about PSEA

Fees

Course Fees

S$ 572.25

Application Fee

S$ 32.70 (after 70.00% SSG funding, inc.9% GST)

Fees

Course Fees

S$ 222.25

Application Fee

S$ 32.70 (after 70.00% SSG funding, 20% ETSS, inc.9% GST)

You can use

Absentee Payroll

Learn more about absentee payroll

Fees

Course Fees

S$ 572.25

Application Fee

S$ 32.70 (after 70.00% SSG funding, inc.9% GST)

You can use

Absentee Payroll

Learn more about absentee payroll

Fees

Course Fees

S$ 1,907.50

Application Fee

S$ 32.70 (inc.9% GST)

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Items Required For Class

Do take note of the following things you are required to have for both class and their assessments. Please check if all of these stated below are in working condition before registering for class. 

  1. Laptop 
  2. Webcam 
  3. Working mic on a laptop or actual mic 
  4. Smart Phone capable of accessing their respective app stores
  5. Access to data or wifi connections

Testimonials
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FAQs

We highly discourage you from missing any classes since the entire program is designed to be hands-on intensive. There is also a minimum attendance requirement of 75% of training hours for Singaporean and PRs, and 90% of training hours for international students. If you do not meet the 75% attendance requirement, you will not be eligible to enjoy subsidies nor to sit for the assessment. Make sure you block off your time during your training with us or find an intake option that will ensure you do not miss any classes. You will only wish that you had more time in the class!

We do not offer any make-up or replacement classes.

Yes! You can use any SkillsFuture Credits you have to pay for course fees.

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